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That's How I Rollerboard…

The Official Blog of Max Effgen

That's How I Rollerboard…

The Official Blog of Max Effgen

Perfect the Elevator Pitch

Max Effgen, July 20, 2009

Some great advice for your next interview. Pitch yourself. Inevitably you will be shuffled from place to place and interview to interview. Why not craft your own elevator pitch? Check How to Perfect an Elevator Pitch About Yourself. I found this via LifeHacker Get Comfortable Bragging to Perfect Your Elevator…

More zeugma please.

Max Effgen, July 20, 2009December 2, 2013

One of the great things things of print media pre-Google was the art of zeugma. It is economical. It makes you think. Unfortunately it has been a victim of the search engine age that makes most headlines vanilla as noted in a post regarding an outage at Amazon AWS six…

Do you have any questions…

Max Effgen, July 19, 2009

If a candidate is qualified, I tend to judge by the questions the interviewee asks. It shows the level of interest and a slice of the behavioral aspects of the individual’s work approach. People that ask no questions or questions about compensation before an offer never get the job. Check…

Starbucks tests new names

Max Effgen, July 18, 2009

Interesting article in the Seattle Times, Starbucks tests new names for stores. How do you compete with saturation? Change your name. Will be interesting to see how this works. Anyone remember all the “Seattle’s Best” stores that were shut down after the Starbucks buyout? Friends ask me all the time…

Gallery in the Garden

Max Effgen, July 17, 2009

Red Stone Flower 2009, Glass, Stone and Metal Never needs watering. One of my favorite organizations is Pratt Fine Art Center, a nonprofit arts center offering arts education to everyone. Pratt specializes in the fire arts, stone, painting and printmaking. Fire arts is everything from hot glass to blacksmithing and…

More love from Zappos…

Max Effgen, July 16, 2009

So I just received another upgraded shipment from Zappos. These guys are great. I order a shoe and it is delivered within 48 hours. Cannot be more satisfied. Then I read about this “calamituous RFP” (links: below) and think what kind of agencies would publicly complain? Don’t they know that…

Do you know Knouen?

Max Effgen, July 15, 2009

So I know that one of my two readers uses Siebel for CRM. I had a very interesting and refreshing conversation today with Meetul Shah, CEO of Knouen (pronounced know-n’). You shold check Knouen OfficeSync for Siebel, an interesting sales productivity application for Siebel shops. If this is you (ahem),…

Azure Pricing

Max Effgen, July 14, 2009December 2, 2013

A follow up from last month’s post: Cloudy in Seattle. Azure has released their business model, pricing and official release date. Mid-November is still the official word for the commercial release. Check: Azure Services Overview Pricing & Licensing Overview Official Press Release: Microsoft Unveils Windows Azure Platform Business Model, Bringing…

7 Great Interview Questions

Max Effgen, July 13, 2009

A key to get the job is to ask great questions. Check this well written article: Seven Great Questions to Ask at a Job Interview. Have questions. Get answers.

50 Common Interview Questions

Max Effgen, July 12, 2009

Older, but relevant post: 50 Common Interview Questions. The salary questions/answers are only half correct. Being prepared is the best luck.

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Max Effgen

Max Effgen

I build and grow technology companies as an entrepreneur and angel investor, backing early-stage startups in AI, health & wellness, ultra-low power radio, and enterprise software. I test performance gear the same way I evaluate companies: what actually works in the real world.

Measure what matters. Your body keeps score.

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