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That's How I Rollerboard…

The Official Blog of Max Effgen

That's How I Rollerboard…

The Official Blog of Max Effgen

The Alton Brown Flower Pot Smoker

Max Effgen, September 6, 2009

Great time of year for the smoker. I always make sure to get at least two salmon smoked in the late summer. Less fuel needed and better fish. There are many different recipes and methods. For example, the flower pot smoker as a DIY project. Check out the link on…

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How blogs can work for recruiters (and you!)

Max Effgen, September 4, 2009

Great Friday read on the power of blogging. Have a happy and safe holiday weekend. How blogs can work for recruiters (and you!)

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Read: VMware’s vCloud API Forces Cloud Standards

Max Effgen, September 2, 2009

Great read today over at the Cloudscaling Blog on Cloud Standards. Check it out. Cloudscaling: VMware’s vCloud API Forces Cloud Standards

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Read: Zoho Partners with VMware

Max Effgen, September 1, 2009

Interesting read and follow up to My $0.02 post yesterday on Read Write Web about SaaS provider Zoho and VMWare partnering to provide on-site versions of Zoho’s SaaS suite. Go where the market takes you. Smart move. Read Write Web: Zoho Partners with VMware for Collaboration Behind the Firewall

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My $0.02 on SaaS

Max Effgen, August 31, 2009

It has been clear for awhile that a major shift has been happening in enterprise computing. It has taken time to gain traction and momentum, but it looks like Software as a Service (SaaS) is nearly there. Companies will look to adopt SaaS solutions for 2 major reasons: Lower costs…

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Read: Why Twitter is underhyped and is probably worth 5 to 10 billion dollars

Max Effgen, August 30, 2009

Interesting post by Robert Scoble: Why Twitter is underhyped and is probably worth five to 10 billion dollars. Some points to ponder for sure. I would add the following: 1) Businesses seeing ROI generally do not ever share that data. Build all the trust you want. They may have a…

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How Long Does It Take To Build A Technology Empire?

Max Effgen, August 27, 2009

Very interesting article and very cool graphic powered by Tableau Software. Tableau is based in Seattle and makes impressive visualization software. BI folks out there should check them out. WSJ Blogs: How Long Does It Take To Build A Technology Empire?

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Add some {brackets}

Max Effgen, August 26, 2009

Interesting thought at Seth Godin’s blog. Add some gratuitous {brackets} to that clever project you want to do. When your boss hates them, you take them out. This allows you to keep the important stuff in there. I have used variations of this technique and it does work. Rock the…

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How to actually make coffee.

Max Effgen, August 26, 2009

Interesting coffee related read at Gizmodo. Covers a lot of ground on various methods. Worth checking out. Link: Giz Explains: How to Actually Make Coffee

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Amazon Virtual Private Cloud Service

Max Effgen, August 26, 2009

Amazon is introducing a new AWS service to extend to a virtual private cloud (VPC). Basically it offers the enterprise to extended an existing network via VPN to a logically isolated set of EC2 instances. From my experience selling cloud-based services, this will play well with the enterprise. Security is…

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Max Effgen

Max Effgen

Builds and grows technology companies as an entrepreneur and angel investor backing early-stage companies in AI, health and wellness, ultra-low power radio, and enterprise software. Snowboarding, baseball, swimming, running, coaching, photography, backpacking and skyscraper stair climbs happen off the clock. Also, I am a SABR Contributor, live in Seattle and from Chicago.

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