Show the love Max Effgen, April 16, 2009 Customer relationships are critical to long-lasting business success. One way to build credibility with the client is literally to “show the love”. You must have a drive and passion for the work that shows the client that you are acting and will always act in their best interest. Ten years… Continue Reading
Tell me about a time when you… Max Effgen, April 15, 2009 I know a lot of very good folks in the midst of job searches at the moment. Be prepared to answer “behavioral-based” interview questions. Behavioral Interviewing is becoming more common and is based on the concept that the most accurate predictor of future performance is past performance in similar situations…. Continue Reading
XRM, a no-brainer… Max Effgen, April 14, 2009December 2, 2013 Interesting read: Microsoft Convergence 2009: Hybrid Technology Salesforce has seen success with the Force.com platform, as recently noted in this post, My Starbucks Idea. A competing Microsoft stack solution will generate similar success. It will be interesting to see how XRM develops into reality. Continue Reading
A little motivation for a Monday morning. Max Effgen, April 13, 2009 Came across this on Andy Sernovitz’s Damn, I Wish I’d Thought of That!. Originally from Chicago, I have witnessed more than my share of incredible Michael Jordan performances. Funny how you never remember the failures… Continue Reading
Customer Loyalty Max Effgen, April 10, 2009 Time after time in discussing potential CRM technologies with clients, the issue of customer loyalty is brought forth. Clients want to make sure that their customers keep coming back. Depending on the type of relationship, one bad transaction can lose a customer. When the process of sales and service is… Continue Reading
Wine Max Effgen, April 4, 2009 I am not an oenophile, but I do enjoy a nice wine. Here is a recent discovery that is more than affordable and very good for the sub-$6 price. 2006 Two Vines Cabernet Sauvignon Cheers! Continue Reading
Online reads: Michael Lewis Max Effgen, March 25, 2009 Michael Lewis is the fantastic author or Liar’s Poker and Moneyball. His books transcend the subject and offer lessons in innovation, management and leadership. Here are two online reads of his that I have recently enjoyed: Coach Leach Goes Deep, Very Deep and The No-Stats All-Star Continue Reading
SLA in the Cloud Max Effgen, March 24, 2009 Service Level Agreements (SLA) are nothing new and have existed in information technology for many, many years. Now that the cloud has opened the information utility to everyone, SLAs are out in the open. But what does it really mean? It is not like you have a meter or a… Continue Reading
Coffee Max Effgen, March 20, 2009 When I first moved to Seattle, I could not tell the difference between an espresso and freeze dried Taster’s Choice. That changed in a hurry. I now have a strong regular habit. I even brought a Starbucks Barista® Espresso Machine into the office of a former employer to slow my… Continue Reading
“Mojo” Reads Max Effgen, March 17, 2009 I have had a lot of conversations with very talented people that seem lost in this new economic reality. Understandably many are upset about their respective employment situations; however, as a whole they seem to be forgetting what has made them great. Here are some recommended reads for some positive… Continue Reading