XRM, a no-brainer… Max Effgen, April 14, 2009December 2, 2013 Interesting read: Microsoft Convergence 2009: Hybrid Technology Salesforce has seen success with the Force.com platform, as recently noted in this post, My Starbucks Idea. A competing Microsoft stack solution will generate similar success. It will be interesting to see how XRM develops into reality. CRM CRMenterprisethoughts