Cloud Office on Monday? Max Effgen, July 9, 2009 via TechCrunch: Why Chrome OS Now? Because Microsoft Office In The Cloud Comes Monday. I have played around with the limited functionality of Office Live. It is good, not great, and about what I would expect from a beta. I had some formatting issues with some documents. Nothing major. Hopefully…
Amazon Killing Mobile Apps… Max Effgen, July 8, 2009 Most mobile applications are content based. Personally, I would like to see less content specific applications and more applications that solve existing problems (i.e. cross-platform, carrier) with mobile devices. Having researched the space, I understand why most developers choose to go with a content based application. Application development is not…
Ace the Interview Max Effgen, July 7, 2009 Solid read at the Harvard Business Blog. Check Ace the Interview by David Silverman. Some sound advice when you land that interview. Glad to see that I am not the only one blogging about this topic. Readers are Leaders.
Solid read on Bootstrapping Max Effgen, June 23, 2009 Check TechFlash Guest post: Bootstrapping and the infinite runway by Hillel Cooperman. Solid read. Since the “at bats” phase is used, I like to think of Babe Ruth. He led the American League in strikeouts 5 times in 1918, 1923, 1924, 1927 and 1928. In 1927 hit 60 home runs,…
Killer Cover Letters Max Effgen, June 23, 2009 This post over @ 37Signals Forget the resume, kill on the cover letter has been generating a lot of buzz. The message is pretty simple: Match your cover letter to the audience to get in the door. Apply at a startup, go startup. Apply at larger corporate entity, go corporate….
Paul Graham Startup Guru Max Effgen, June 10, 2009 Being in the bootstrap startup space is a challenge. I have found Y Combinator’s concept very interesting. Check a worthwhile read @ Inc.: The Start-up Guru: Y Combinator’s Paul Graham.
Interesting read: P&G’s leadership machine… Max Effgen, May 22, 2009 One of the admirable qualities of P&G is that they know their strengths. Check out P&G’s leadership machine to learn more about how P&G builds leaders. I have been following A.G. Lafley’s career for some time since we both are alumni of Fenwick High School. One of the best books…
Interesting read at TechCrunch: Ray Ozzie Asserts… Max Effgen, May 20, 2009 Ray Ozzie Asserts Microsoft’s Position In The Cloud Some interesting predictions and comments over at TechCrunch. Most of them centering on Amazon AWS vs. Microsoft. My opinion is that people are trying to define cloud as a something very specific when a more general definition is appropriate. Think “Transportation” rather…
Sell more with less… Max Effgen, May 12, 2009 Nice post Too many choiceson Andy Sernovitz’s blog. This is in fact true. Check out Chapter 7 of Yes!: 50 Scientifically Proven Ways to Be Persuasive. Turns out that more choices will actually increase sales of an inferior or lower priced product. Seems simple, but it is true. Today it…
Heavy Hitter Selling Max Effgen, May 7, 2009 Currently engrossed in Steve Martin’s Heavy Hitter Selling. Great read for anyone who has to face a prospect. The site is worth checking out as well. I found the 10 Tips to Increase Sales Whitepaper to be right on target. I hate to admit it, but I learned most of…