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That's How I Rollerboard…

The Official Blog of Max Effgen

That's How I Rollerboard…

The Official Blog of Max Effgen

Tag: trader joe’s

Hyperdecanting

Max Effgen, May 14, 2012

Or how to make 20 Buck Chuck… A friend, who works for Myhrvold’s Intellectual Ventures, mentioned this “hyperdecanting” method in passing — over beers. He had not tried it. I was intrigued. I now consider myself a budget oenophile and enjoy surprising friends with how good a decanted bottle of…

Coffee

Max Effgen, March 20, 2009

When I first moved to Seattle, I could not tell the difference between an espresso and freeze dried Taster’s Choice. That changed in a hurry. I now have a strong regular habit. I even brought a Starbucks Barista® Espresso Machine into the office of a former employer to slow my…

Max Effgen

Max Effgen

I build and grow technology companies as an entrepreneur and angel investor, backing early-stage startups in AI, health & wellness, ultra-low power radio, and enterprise software. I test performance gear the same way I evaluate companies: what actually works in the real world.

Measure what matters. Your body keeps score.

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