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That's How I Rollerboard…

The Official Blog of Max Effgen

That's How I Rollerboard…

The Official Blog of Max Effgen

Tag: reads

Why hire me?

Max Effgen, September 22, 2009

Solid read on the WSJ blogs on why you need to “ABC” “A, Always B, Be C, Closing” on you. Another great tidbit from over the weekend, “Do not focus on the role. Focus on you. If they are looking only for requirements on a job rec, you will be…

WSJ: Amazon Is Selling Designs of Its Own

Max Effgen, September 18, 2009December 2, 2013

Another read on Amazon’s private brands. I would love to think that the WSJ got inspiration from my earlier post Amazon’s private brands. Plus I re-learned that Pinzon is the name of the Spanish explorer who discovered the Amazon River. In reality, the new products and accounting for “general merchandise”…

CRM: It’s *Still* Not About the Technology

Max Effgen, September 17, 2009

A solid read by my friend and former colleague Eric Heine on the Integra Technology Consulting Blog. Eric and I delivered a very large Siebel implementation in record time many, many moons ago. He is a true leader in CRM implementations and decries “package slamming”. To add my $0.02, user…

The FORD model

Max Effgen, September 15, 2009

Interesting read on the Verasage Institute blog on consulting. Check FORD – a model for consulting. The Findings, Options, Recommendations and Decisions steps bring to mind the keep it simple mantra. Question: How do you know if you are overpaying for consulting? Answer: If you ask the consultant the time…

Solid read: Social Media is from Mars…

Max Effgen, September 14, 2009

Check out this solid read on social media and the enterprise Gia Lyons’ Connected blog. Interesting stuff. Social Media is from Mars, Enterprise 2.0 is from Venus Happy Monday.

How blogs can work for recruiters (and you!)

Max Effgen, September 4, 2009

Great Friday read on the power of blogging. Have a happy and safe holiday weekend. How blogs can work for recruiters (and you!)

Read: VMware’s vCloud API Forces Cloud Standards

Max Effgen, September 2, 2009

Great read today over at the Cloudscaling Blog on Cloud Standards. Check it out. Cloudscaling: VMware’s vCloud API Forces Cloud Standards

Read: Zoho Partners with VMware

Max Effgen, September 1, 2009

Interesting read and follow up to My $0.02 post yesterday on Read Write Web about SaaS provider Zoho and VMWare partnering to provide on-site versions of Zoho’s SaaS suite. Go where the market takes you. Smart move. Read Write Web: Zoho Partners with VMware for Collaboration Behind the Firewall

Read: Why Twitter is underhyped and is probably worth 5 to 10 billion dollars

Max Effgen, August 30, 2009

Interesting post by Robert Scoble: Why Twitter is underhyped and is probably worth five to 10 billion dollars. Some points to ponder for sure. I would add the following: 1) Businesses seeing ROI generally do not ever share that data. Build all the trust you want. They may have a…

How to actually make coffee.

Max Effgen, August 26, 2009

Interesting coffee related read at Gizmodo. Covers a lot of ground on various methods. Worth checking out. Link: Giz Explains: How to Actually Make Coffee

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Max Effgen

Max Effgen

I build and grow technology companies as an entrepreneur and angel investor, backing early-stage startups in AI, health & wellness, ultra-low power radio, and enterprise software. I test performance gear the same way I evaluate companies: what actually works in the real world.

Measure what matters. Your body keeps score.

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