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That's How I Rollerboard…

The Official Blog of Max Effgen

That's How I Rollerboard…

The Official Blog of Max Effgen

Self-Service Success?

Max Effgen, March 11, 2009

Many years ago, a client had recently deployed a self-service initiative that was hearlded as a great success. The project that I was working on was going to be held to that standard. I decided that I need to talk to a few CSRs at the client to understand what made that self-service initiative such as success in the eyes of management.

“A bonus of $2 per self-service article that each rep produces,” one CSR told me.

“How many articles?” I asked.

“I don’t know. I was doing 3-5 per day for the extra money,” said the CSR.

“How many do you do now?” I asked.

“None. Nobody does them anymore. They stopped paying us,” the CSR said.

Beware of what you pay for…

CRM CRMenterprisethoughts

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Max Effgen

Max Effgen

I build and grow technology companies as an entrepreneur and angel investor, backing early-stage startups in AI, health & wellness, ultra-low power radio, and enterprise software. I test performance gear the same way I evaluate companies: what actually works in the real world.

Measure what matters. Your body keeps score.

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