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That's How I Rollerboard…

The Official Blog of Max Effgen

That's How I Rollerboard…

The Official Blog of Max Effgen

Tag: pavel

“Grease the groove”

Max Effgen, March 9, 2011

The rain is ridiculous today in Seattle. More like a Midwestern thunderstorm than the usual mist, sun-break, overnight rain that the Pacific Northwest is famous for. Today on my run, the “Grease the groove” concept was stuck in my head — much better than the typical “Walking on Sunshine” by…

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“Grease the groove”

Max Effgen, May 28, 2009

I have noticed a common thread in some distinct readings. This common thread relates to positive habits and how to build them. Fitness, personal or professional habits can be shaped if you, “Grease the groove.” Russian Kettlebell guru, Pavel Tsatouline coined the term. He uses it to describe synaptic facilitation…

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Max Effgen

Max Effgen

I build and grow technology companies as an entrepreneur and angel investor, backing early-stage startups in AI, health & wellness, ultra-low power radio, and enterprise software. I test performance gear the same way I evaluate companies: what actually works in the real world.

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