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That's How I Rollerboard…

The Official Blog of Max Effgen

That's How I Rollerboard…

The Official Blog of Max Effgen

Category: reads

Add some {brackets}

Max Effgen, August 26, 2009

Interesting thought at Seth Godin’s blog. Add some gratuitous {brackets} to that clever project you want to do. When your boss hates them, you take them out. This allows you to keep the important stuff in there. I have used variations of this technique and it does work. Rock the…

Amazon Virtual Private Cloud Service

Max Effgen, August 26, 2009

Amazon is introducing a new AWS service to extend to a virtual private cloud (VPC). Basically it offers the enterprise to extended an existing network via VPN to a logically isolated set of EC2 instances. From my experience selling cloud-based services, this will play well with the enterprise. Security is…

Social Media University Reading List

Max Effgen, August 18, 2009

Social Media University Reading List: Solid reading @ 800ceoread. Worth checking out these titles. The post also mentions Six Pixels of Separation. I have been a fan of that blog for some time. Check it out. Happy Tuesday.

How Twitter works in theory

Max Effgen, August 17, 2009

How Twitter works in theory is an interesting post on the Epeus’ epigone blog that I have been digesting over the last few days. Check it out.

Twenty-One Top Twitter Tips

Max Effgen, August 5, 2009

Great read on Twitter over at Forbes. Check Twenty-One Top Twitter Tips. Is it Wednesday already?

Great read at Cloudscaling

Max Effgen, August 4, 2009

Randy Bias’ Cloudscaling blog has a must read for anyone interested in Cloud Computing: The ‘Cloud’ Is NOT Outsourcing. Check it out.

Tuesday Reads

Max Effgen, August 4, 2009

Two worthwhile reads for your Tuesday: How to Network With Busy People because the people you want to be networking with are busy. How marketers build relationships in the CPG (Consumer Packed Goods) space, but it is applicable to just about any CRM relationship. Readers and Leaders.

Are You Celebrating SysAdmin Day?

Max Effgen, August 1, 2009

WSJ: Are You Celebrating SysAdmin Day? Um, no. No celebration here. None what so ever.

Solid read on porting your iPhone App to Windows Mobile

Max Effgen, August 1, 2009

With all the furor of the Google Voice iPhone app situation going on. I have had a few conversations about people wanting to port iPhone apps to other platforms mainly, Android and Windows Mobile. Going cross-carrier and platform seems to be the goal. Easier said than done especially depending on…

WSJ: Techdom’s Two Cold Wars

Max Effgen, July 21, 2009

Great read by Holman Jenkins, Jr. in the WSJ Opinion Page discussing the recent Google OS and Office Live announcements. Check Techdom’s Two Cold Wars at the WSJ.

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Max Effgen

Max Effgen

I build and grow technology companies as an entrepreneur and angel investor, backing early-stage startups in AI, health & wellness, ultra-low power radio, and enterprise software. I test performance gear the same way I evaluate companies: what actually works in the real world.

Measure what matters. Your body keeps score.

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