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That's How I Rollerboard…

The Official Blog of Max Effgen

That's How I Rollerboard…

The Official Blog of Max Effgen

Category: thoughts

Michigan Man

Max Effgen, January 5, 2011

Lots of University of Michigan news today with the firing of Rich Rodriguez. A coach that came to the school with much success never found the formula with the maize and blue. It has not been a easy slide. There has been painful seasons, and more distressingly losses, where the…

The Dark Side of PowerPoint

Max Effgen, October 29, 2010

Dated but a classic post on PowerPoint from Garr Reynolds. Still makes me smile after 4+ years. Worth re-visiting. Presentation Zen: Contrasts in presentation style: Yoda vs. Darth Vader

$100k Taxi Ride

Max Effgen, October 26, 2010

Very cool funding story of Baydin by Dave McClure. Check it out. Baydin: The $100k Taxi Ride

Be willing to throw it all away

Max Effgen, October 24, 2010

Is this a name dropping post? Check out this instructive video of Mike Maples, Jr. speaking at the Founder Institute. It is worth the time. Mike Maples was a co-founder of Motive, where I spent 5 very productive years. Talk of “thunder lizards” is nothing new. His ability to communicate…

Online eyeglasses

Max Effgen, October 22, 2010

It seems like I am always talking to people about buying eyeglasses online. This is an update of a previous post. Almost 2 years ago, I realized that I needed glasses. The 20/10’s of my youth were done. I got a very nice pair at one of the cool places…

Great investments in advertising

Max Effgen, October 18, 2010

Remember when Bill Gates openly mocked IBM for sponsoring the “OS/2 Bowl”? Engadget: Microsoft to spend one billion dollars

Amazon + Netflix Rumors (again)

Max Effgen, May 13, 2010

If there is one e-commerce rumor that never seems to die, it is Amazon buying Netflix. I just do not see it happening, yet shares jumped again on the persistent rumors. From my July 2009 post: First, a deal with Netflix has been speculated for many years. The overlaps are…

Quote Generation

Max Effgen, May 5, 2010

The 4 P’s (Product, Price, Place and Promotion) are the standard Marketing Mix. This is not just “marketing fluff” the P’s are where the rubber meets the road in CRM, namely quote generation. The 5th P (Problems) still exist with quote generation today. Product and pricing data are integrated with…

Blue Ocean Strategy vs The Art of War

Max Effgen, April 26, 2010

One thing I know about myself is that I am better when I have a full plate. To stay busy, I enrolled in the Evening MBA program at University of Washington’s Foster School of Business last fall. I have been impressed with the curriculum and faculty. The Blue Ocean Strategy…

Eyeglasses Online

Max Effgen, March 6, 2010

In the past week, I have been hit up twice for this information, so the time is right for the blog post. Almost 2 years ago, I realized that I needed glasses. The 20/10’s of my youth were done. I got a very nice pair at one of the cool…

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Max Effgen

Max Effgen

I build and grow technology companies as an entrepreneur and angel investor, backing early-stage startups in AI, health & wellness, ultra-low power radio, and enterprise software. I test performance gear the same way I evaluate companies: what actually works in the real world.

Measure what matters. Your body keeps score.

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