Blue Ocean Strategy and the Art of War Max Effgen, July 26, 2023 I found myself recently referencing a post from many years ago on these two works. Here is an update. The Blue Ocean Strategy has become a staple of business strategy and most MBA programs. At its core, the Blue Ocean strategy is about value innovation. “Red” oceans are known industries…
Fenwick Water Polo 1989 Max Effgen, March 22, 2023 I have photo of this team tucked away in my office to remind myself of this team, what we accomplished, and what is possible. When you believe there are no limits and when you push past them, you will be a champion. Honored to be a part of Fenwick’s tradition…
Godspeed Demetrius Calip Max Effgen, February 7, 2023February 7, 2023 Demetrius Calip helped the University of Michigan claim, to date, its only NCAA men’s basketball championship, courtesy of an 80-79 overtime victory over Seton Hall in April 1989, at the Kingdome in Seattle. He was a key contributor. The improbable Wolverine run took on the theme, “Shock the world.” My…
Coach Max Max Effgen, January 12, 2023January 12, 2023 For the last eleven years, I have been known as Coach Max. It is bittersweet that those days of parenthood are coming to a close. Eleven seasons of Cross Country and ten of baseball and girls softball. What a ride. As your children develop and start to compete in athletics,…
What is a Michigan Man? Max Effgen, November 16, 2022April 3, 2025 What is a Michigan Man? I learned a little about that unexpectedly from the man himself, Bo Schembechler over 30 years ago. I was in my sophomore year and in need of a hair cut. My barber at the time was Jerry Erickson at the Coach and 4 Barber Shop…
Cold Plunge Max Effgen, November 10, 2022November 15, 2022 Long before I understood the health benefits, I have been doing cold plunges and polar bear swims. Living near the cold waters of Puget Sound, it is easy to find sub-50 degree water. Recently purchased and received the Edge Tub from Edge Theory Labs. After looking at several other options,…