{"id":410,"date":"2009-05-22T09:10:31","date_gmt":"2009-05-22T16:10:31","guid":{"rendered":"http:\/\/www.12sided.com\/blog\/?p=410"},"modified":"2009-05-22T09:10:31","modified_gmt":"2009-05-22T16:10:31","slug":"social-media-spiceworks","status":"publish","type":"post","link":"https:\/\/www.effgen.us\/?p=410","title":{"rendered":"Social Media &#038; Spiceworks"},"content":{"rendered":"<p>For all the talk of Social Media and CRM, it would be wise to take a look at a company that is already &#8220;social&#8221;. <a href=\"http:\/\/www.spiceworks.com\/\" target=\"_blank\">Spiceworks<\/a> offers free IT management software and the primary users are SMB IT shops. Their model is media advertising around this targeted audience. In effect, they have built a social community around IT from the ground up. This has allowed them to &#8220;crowd source&#8221; product management, IT best practices, marketing and even support.<\/p>\n<p>When you think of how social media may impact your business and CRM strategy, think about your client community. Do they &#8220;crowd source&#8221;? Think about how you can take a page from Spiceworks and build from the ground up.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>For all the talk of Social Media and CRM, it would be wise to take a look at a company that is already &#8220;social&#8221;. Spiceworks offers free IT management software and the primary users are SMB IT shops. Their model is media advertising around this targeted audience. In effect, they&#8230;<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[4],"tags":[399,117,402],"class_list":["post-410","post","type-post","status-publish","format-standard","hentry","category-crm","tag-crm","tag-enterprise","tag-thoughts"],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.effgen.us\/index.php?rest_route=\/wp\/v2\/posts\/410","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.effgen.us\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.effgen.us\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.effgen.us\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.effgen.us\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=410"}],"version-history":[{"count":0,"href":"https:\/\/www.effgen.us\/index.php?rest_route=\/wp\/v2\/posts\/410\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.effgen.us\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=410"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.effgen.us\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=410"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.effgen.us\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=410"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}