{"id":1930,"date":"2010-08-16T14:34:35","date_gmt":"2010-08-16T21:34:35","guid":{"rendered":"http:\/\/www.12sided.com\/blog\/?p=1930"},"modified":"2013-12-02T02:36:07","modified_gmt":"2013-12-02T02:36:07","slug":"how-do-you-break-a-lego","status":"publish","type":"post","link":"https:\/\/www.effgen.us\/?p=1930","title":{"rendered":"How do you break a LEGO?"},"content":{"rendered":"<figure id=\"attachment_1931\" aria-describedby=\"caption-attachment-1931\" style=\"width: 207px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" src=\"http:\/\/www.effgen.us\/wp-content\/uploads\/2010\/08\/sm_DSC_8526-207x300.jpg\" alt=\"Broken LEGO\" width=\"207\" height=\"300\" class=\"size-medium wp-image-1931\" srcset=\"https:\/\/www.effgen.us\/wp-content\/uploads\/2010\/08\/sm_DSC_8526-207x300.jpg 207w, https:\/\/www.effgen.us\/wp-content\/uploads\/2010\/08\/sm_DSC_8526-624x901.jpg 624w, https:\/\/www.effgen.us\/wp-content\/uploads\/2010\/08\/sm_DSC_8526.jpg 640w\" sizes=\"auto, (max-width: 207px) 100vw, 207px\" \/><figcaption id=\"caption-attachment-1931\" class=\"wp-caption-text\">Ouch!<\/figcaption><\/figure>\n<p>I am still not exactly sure what kind of super-powers my son has. He does posses the strength to break unbreakable LEGO pieces. In my youth, I lost my first tooth by prying apart LEGO bricks with my teeth. It soon became a ritual. Every loose tooth led to LEGO munching. Still, my son does not understand how to harness this super-power. He broke into tears when he cracked the leg off of this guy.<\/p>\n<p>In sales, the ultimate goal is to win the mind of the customer. Service is where a company will win the customer&#8217;s heart. With tears flowing, I went online to find LEGO Customer Service. A quick form entry and some checking to see which set our broken train conductor came from was all that was needed. A quick electronic response (less than 5 minutes) let me know that a replacement piece was on its way. Free of change and no questions asked. In 2 weeks, the package arrived. Here is where I was really impressed with LEGO Customer Service.<\/p>\n<p>First, the letter was personal. An agent took the time to write a real personal letter to my son.<\/p>\n<p>Second, LEGO apologized to one of their pieces breaking during play. Not every company that will say truly say sorry. Only the great ones do.<\/p>\n<p>Third, the piece (from a now discontinued set) was good as new and free as promised.<\/p>\n<p>I immediately wrote a note to thank LEGO and had my son add his own thanks in crayon. I have had LEGO since I was 5 and my son has loads of DUPLO LEGO sets. He plays with them near daily. Today, I received another letter from LEGO thanking my son for his artwork. LEGO has great products. LEGO&#8217;s great service makes them a great company.<\/p>\n<p>Thanks LEGO.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>I am still not exactly sure what kind of super-powers my son has. He does posses the strength to break unbreakable LEGO pieces. In my youth, I lost my first tooth by prying apart LEGO bricks with my teeth. It soon became a ritual. Every loose tooth led to LEGO&#8230;<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[4],"tags":[399,153,208],"class_list":["post-1930","post","type-post","status-publish","format-standard","hentry","category-crm","tag-crm","tag-great-service","tag-lego"],"jetpack_sharing_enabled":true,"jetpack_featured_media_url":"","_links":{"self":[{"href":"https:\/\/www.effgen.us\/index.php?rest_route=\/wp\/v2\/posts\/1930","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.effgen.us\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.effgen.us\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.effgen.us\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.effgen.us\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=1930"}],"version-history":[{"count":1,"href":"https:\/\/www.effgen.us\/index.php?rest_route=\/wp\/v2\/posts\/1930\/revisions"}],"predecessor-version":[{"id":3257,"href":"https:\/\/www.effgen.us\/index.php?rest_route=\/wp\/v2\/posts\/1930\/revisions\/3257"}],"wp:attachment":[{"href":"https:\/\/www.effgen.us\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=1930"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.effgen.us\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=1930"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.effgen.us\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=1930"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}