{"id":107,"date":"2009-03-16T06:00:44","date_gmt":"2009-03-16T13:00:44","guid":{"rendered":"http:\/\/www.12sided.com\/blog\/?p=107"},"modified":"2009-03-16T06:00:44","modified_gmt":"2009-03-16T13:00:44","slug":"integration-requirements-for-crm-cti","status":"publish","type":"post","link":"https:\/\/www.effgen.us\/?p=107","title":{"rendered":"Integration requirements for CRM, CTI"},"content":{"rendered":"<p>CTI integration with CRM systems is typically limited to Sales and Support offerings. Since phone systems change less often than other pieces of technology, these integrations have been &#8220;set and forget&#8221; when properly scoped. I have clients that have not touched the CTI integrations of deployments <span style=\"text-decoration: underline;\">ever<\/span>. These integrations are usually pretty simple in size and scope. anywhere from 3-10 fields are identified and passed from system to system. Call durations are typically returned at the end of the call for the all important &#8220;Cost per Call&#8221; and &#8220;Contact Reduction&#8221; metrics.<\/p>\n<p>With more systems moving to Salesforce and Microsoft Dynamics Live platforms some vendors are now offering out of the box solutions. Just one more vendor&#8230;<\/p>\n<p>My current thinking is that this is a piece that could and should stay in-house, just like the phones.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>CTI integration with CRM systems is typically limited to Sales and Support offerings. Since phone systems change less often than other pieces of technology, these integrations have been &#8220;set and forget&#8221; when properly scoped. I have clients that have not touched the CTI integrations of deployments ever. These integrations are&#8230;<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[4,5],"tags":[399,117,172],"class_list":["post-107","post","type-post","status-publish","format-standard","hentry","category-crm","category-it","tag-crm","tag-enterprise","tag-integration"],"jetpack_sharing_enabled":true,"jetpack_featured_media_url":"","_links":{"self":[{"href":"https:\/\/www.effgen.us\/index.php?rest_route=\/wp\/v2\/posts\/107","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.effgen.us\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.effgen.us\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.effgen.us\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.effgen.us\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=107"}],"version-history":[{"count":0,"href":"https:\/\/www.effgen.us\/index.php?rest_route=\/wp\/v2\/posts\/107\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.effgen.us\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=107"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.effgen.us\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=107"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.effgen.us\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=107"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}